Lamborghini Day UK 2023

A very special edition of Lamborghini Day was held in the UK to celebrate the 60th anniversary of the brand. Guests and VIPs were treated to an unforgettable experience highlighting the heritage, technological prowess, and exclusivity of the Lamborghini DNA.

First and foremost, a piece of automotive history was made when more than 380 Lamborghini models raced on the Silverstone Circuit track in Northamptonshire, coordinated by professionals Lamborghini Squadra Corse drivers. It was the most Lamborghini cars ever assembled together on a track.

After the incredible race circuit experience, guests were treated to a deep dive into the Lamborghini world – from Centro Stile demonstrating the design process, to a dedicated Ad Personam lounge, to a display of classic Lamborghini models curated by Polo Storico. In addition, illustrious Lamborghini executives such as Chairman and CEO Stephan Winkelmann, Chief Technical Officer Rouven Mohr, Head of Design Mitja Borkert, and Chief Sales and Marketing Officer Federico Foschini presented the new Lamborghini Revuelto, fresh from its worldwide debut.

“The UK continues as one of our top markets worldwide with a loyal and growing Lamborghini client and fanbase,” said Mr. Winkelmann. “The celebrations for our 60^th anniversary event at Silverstone, the UK’s most iconic race circuit, are a fitting tribute to our brand, our owners, and the millions of people around the world who are passionately interested in Lamborghini and follow us through events and social media.”

Lamborghini Day UK is part of the year-long celebrations of the marque’s 60^th anniversary, which kicked off in January with the inauguration of the newly renovated Lamborghini Museum in Sant’Agata Bolognese.