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After debuting in the US in 2023, the Lamborghini project #SHEdrivesalambo has arrived in the UAE. The initiative was created to promote Automobili Lamborghini’s message of diversity, equity, and inclusion worldwide.
This time, guests went on an exclusive road trip behind the wheel of Urus S vehicles, driving over 400 kilometers from Dubai to Ras Al Khaimah. The unique local territory offered some spectacular backdrops–from Jebel Jais, the tallest peak in the UAE, through the otherworldly landscapes of the Hajar Mountains, all the way to the thrills offered by the off-road terrain in the Al Wadi desert.
Winding roads, incredible landscapes, and exclusive dining and workshop experiences offered the women attending a once-in-a-lifetime kind of experience steeped in Lamborghini excellence. The Urus S was the perfect car for the adventure, with its unique combination of performance, luxury, and versatility.