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The soul of a super sports car and the functionality of an SUV: Lamborghini Urus is the first Super Sport Utility Vehicle in the world. With extreme proportions, breathtaking design, extraordinary driving dynamics and heart-pounding performance, Urus represents freedom in its quintessential state. You can experience any road, from track to the sand, ice, gravel or rocks, thus unlocking any road. You can explore any new terrain, thus expressing yourself.
The soul of a super sports car and the functionality of an SUV: Lamborghini Urus is the first Super Sport Utility Vehicle in the world. With extreme proportions, breathtaking design, extraordinary driving dynamics and heart-pounding performance, Urus represents freedom in its quintessential state. You can experience any road, from track to the sand, ice, gravel or rocks, thus unlocking any road. You can explore any new terrain, thus expressing yourself.
Its design assumes multiple guises: sporty, elegant and off-road. Muscular surfaces lend a decisive appearance, while the massive tires and wheels impart the look of a luxury super sports car. Every surface places a focus on functionality. The signature style of Lamborghini is immediately recognizable, with details such as Y-shaped and hexagonal details, the front hood with center peak, and the crossed lines on the rear hood. Urus is the lowest SUV in its segment.
The luxury of Italian craftsmanship meets state-of-the-art technology. Aerospace-inspired design and driver-oriented instrumentation, featuring three TFT screens, make the driving experience more comfortable and engaging.
The interior can be customized and made even more sporty or elegant, thanks to the wide range of colors and materials: leather, Alcantara, wood, aluminum or carbon-fiber finishes.
Thanks to state-of-the-art connectivity with exclusive navigation, comfort, safety and entertainment features, the driving experience with Urus reaches unparalleled levels both onboard and remotely.
Thanks to state-of-the-art connectivity with exclusive navigation, comfort, safety and entertainment features, the driving experience with Urus reaches unparalleled levels both onboard and remotely.
The Urus has a V8 twin-turbocharged engine with a maximum power output of 650 hp, and offers the best power-to-weight ratio in the SUV segment. The eight-speed automatic transmission, combined with permanent all-wheel drive with active rear torque vectoring, allows maximum performance to be obtained in all driving conditions. Whether in the city, on the track, on snow-covered mountain roads, in the desert or on dirt roads, optimum performance and driving pleasure are assured. The torque is distributed primarily to the rear wheels, for overall dynamic behavior favored by sporting drivers.
Equipped with the most current driving and safety systems, the Urus can be personalized to meet customer requirements. Easy and safe to drive, it delivers optimum comfort and 360-degree safety for city driving and long trips. Rear-seat passenger comfort also receives significant attention. Three ADAS (Advanced Driver Assistance System) packages are available: Urban Road, Full ADAS and Highway, with new, innovative and intelligent assistance and safety systems that allow the car to be adapted to individual driving preferences.
The ANIMA Selector is at the heart of Lamborghini driving dynamics, the key control system for choosing the desired setup. There are three on-road modes: STRADA, for ease of driving, comfort and safety; SPORT, for agility, responsiveness and drivability; and CORSA, for precision and maximum performance. There are also three off-road modes: NEVE, which ensures ease and safety even on slippery surfaces; TERRA, which enhances comfort and agility in off-road conditions; and SABBIA, intended for sandy surfaces. The EGO mode redefines the dynamics in terms of steering, suspension and traction as specified by the driver.
The Lamborghini Infotainment System III (LIS III) features two intuitive touchscreens with haptic feedback, interactive voice commands and three innovative high-definition displays. On the instrument panel, their representations and icons change according to the selected driving mode. An up-to-date multi-connection concept improves safety and entertainment. A special feature is the advanced Bang & Olufsen sound system with cutting-edge 3D sound technology, which offers an unrivaled listening experience and powerful sound for all on board, thanks to 21 loudspeakers and a power output of 1,700 watts.
The Urus is equipped with cutting-edge vehicle dynamics control systems. When combined, they allow the vehicle to adapt to multiple situations and road conditions. Top-of-the-range technology includes permanent all-wheel drive with active rear torque vectoring, four-wheel-steering, adaptive air suspension, a roll stabilization system with continuous and immediate response, and carbon-ceramic brakes for the best braking performance in the SUV segment. This unique technology package is entirely managed by the ANIMA Selector.